I develop thoughtfully designed, easy-to-follow quilt patterns that balance modern aesthetics with timeless charm. From concept and fabric math to layout design, print formatting, and product marketing, I manage every stage of development. In addition to online sales through Etsy, I’ve expanded into wholesale distribution, creating retail-ready printed patterns and marketing directly to independent quilt shops through in-person outreach and relationship-building. By pairing clear technical instruction with strong visual branding and strategic sales efforts, I’ve built a cohesive product line that resonates with modern makers both online and in-store.